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Alex Kong

In Touch

A Monthly Curated Newsletter

Forget turkey and tradition for a moment—have you heard about Friendsgiving? This modern twist on Thanksgiving celebrates gratitude, connection, and good company. From creative hosting ideas to shared meals and local gatherings, discover how people everywhere (yes, even in Singapore) are embracing friendship as the heart of the season.

Friendsgiving: A rising trend among Younger Generation

The younger generations are redefining the holiday season — turning Friendsgiving into a preferred way to celebrate gratitude, connection, and friendship without family formality.

 
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The Ultimate Guide to Friendsgiving Ideas: Food, Décor, Activities and More

A comprehensive planning resource covering menus, decorations, and games — everything needed to organise a seamless and enjoyable Friendsgiving experience.

 
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What Is Friendsgiving?

 
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I seek to reach out to people who believe in safeguarding the interests of their loved ones. Let me know if I can be of help to someone you know or care about. We can make a difference to lives when it matters most. Cheers.
 
Alex Kong
 
 
 
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Testimonials and Referral Notes

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Eldo Joy Senior Software Engineer

Alexander was assigned to me as the new consultant to me last year. It was nice for him to drop by and share the updates on the policy. He was professional and helped with our enquiries. We took a new policy and he helped us to get it done with timely assistance. Hoping to get his advice in future as well.

Angela Oh, Real Estate Agent Propnex

Alexander does very detailed and comprehensive work. I like that he is very understanding and is not pushy. He gives me the time and space to decide for myself and when I buy I feel comfortable to get it from him.

Chua Marites Pharmacist Assistant

I am very grateful and I appreciate Alexander's efficient response to my concerns with Quality and Professional Service standard. His approachable attitude and character to address my needs achieves the level of service in which I am aiming for. When you need professional help in financial and insurance matters look for Alexander. I am confident you will receive the same professional service and confidence like I did. Get serviced by a good agent like Alexander, you deserved it and I am confident you will be happy with his work.

Damianlyn Ancheta Ribad Beauty Advisor LG & H&H Singapore Pte LTD

Alex comes as a genuinely professional individual who is committed to serve his clients; very much approachable and responsive to qeuries and requests. Alex's willingness to go the extra mile to find answers and resolve claims to help his clients is appreciable. I was blessed when he help resolved claims that were stuck for months due to some clerical error on the hospital end. He resolved it for me by engaging both the hospital and Prudential for me. The three key qualities that makes a good Financial Planner: “Responsive”, “Reliable” and “Customer first”. Alex possesses it all. He is always there whenever help is needed on insurance matters, hospital admission, and claims. Individuals with hospitalisation coverage needs will benefit from meeting Alex and am sure he would be able to help with other insurance and investment planning as well.

Maria Staff Nurse

I am a critical illness survivor. As a result I realized how under-insured I was and how difficult it is to get insurance once you have contracted a critical illness. I tried many time over the years and my application was always rejected. I have almost given up until Alexander was assigned to service my policies. He is the difference maker. He reviewed my policies and listened to my story carefully. Then he said to me he can help if I am willing to work with him and provide the necessary reports and documentation. With nothing to lose I agreed. Then of he go to work submit in my case. Over the weeks he deftly handled all the underwriters requirements that showed up. Then one fine day he surprised me with a visit. "Congratulations you got it!!" he said and I couldn't believe my ears. Alex informed me that my critical illness policy has been accepted with standard condition and will only exclude the cancer she had previously. What a breakthrough. I am thankful for Alexander attention to details. For I am convinced if there is way, Alex will be the one to help me to get covered. He is the difference maker.

Maria Admin Executive Income Insurance

I felt comfortable in dealing my insurance with Alexander. He is knowledgeable on the services. And helpful in meeting my needs in terms of my plans. What I like the most about his services is the dedication he puts on his craft. Anytime, he will respond as promptly as possible. When I was hospitalised, he gave me updates for my coverage, whether its a weekday or weekends. I appreciate all his efforts from the discussion of the plans to my budget and needs. Everyone should meet up with Alexander because insurance is important and need to be prioritised.